Introduction I remember working on the Urban Fresh project creating popup farmers’ markets for underserved communities located in urban food deserts. This was a great idea that was garnering tremendous results, but getting funding was nearly impossible and totally controlled by a non-profit that had complete power of the purse. No matter what results came from the community engagement the … Read More
Investment Crowdfunding Is One Solution For Black Businesses to Fund and Market Their Businesses
Introduction To thrive in the modern business world it’s important to understand how to market your Black business and this is going to be even harder in the post-COVID-19 crisis small business environment. A recent American Dream Marketplace survey shows establishing customer relationships through marketing and promotion is the second-largest concern among Black business owners after securing access to capital. … Read More