The Root & Vines Example of the Power of Black Crowdfunding Success

Bill HustonUncategorized

Introduction  I remember working on the Urban Fresh project creating popup farmers’ markets for underserved communities located in urban food deserts. This was a great idea that was garnering tremendous results, but getting funding was nearly impossible and totally controlled by a non-profit that had complete power of the purse. No matter what results came from the community engagement the … Read More

Investment Crowdfunding Is One Solution For Black Businesses to Fund and Market Their Businesses

Bill HustonUncategorized

Introduction To thrive in the modern business world it’s important to understand how to market your Black business and this is going to be even harder in the post-COVID-19 crisis small business environment. A recent American Dream Marketplace survey shows establishing customer relationships through marketing and promotion is the second-largest concern among Black business owners after securing access to capital. … Read More

Investment Crowdfunding Is a Powerful Community-Led Capital Aggergrtion Tool

Bill HustonUncategorized

A revolution in early-stage finance is changing the way the Black business communities relate to capital formation, real estate development, entrepreneurship, and job creation. Thanks to the passage of the JOBS Act of 2012, a new market is being created that will revolutionize how early-stage investing and community economic development works — It’s called Investment Crowdfunding! Bill Huston To this … Read More

Facebook Has A Black Problem The American Dream Marketplace Provides An Alternative Solution

Bill HustonAlternative Finance, Community Capital, Crowdfunding, Social Media

Introduction  The global social media juggernaut, Facebook, finds itself at the center of the lack of diversity in hiring controversy. Facebook’s family of apps garner nearly 3 billion monthly users worldwide. Still, internally, the social media giant is struggling to represent the diversity of those it serves. The lack of diversity in tech is well documented and a longstanding issue … Read More

Understanding The History Of The Present Systemic Barriers and How They Work

designraAlternative Finance, Community Capital, Crowdfunding, Social Media

Introduction The often and well-touted $1.5 trillion spending power of the Black community is very puzzling when in the same breath, we talk about the massive racial wealth gap that exists side-by-side. One big question I have is how is it possible to have all of the tools and trapping of the American dream, a highly coveted six-figure salary, an … Read More

The American Dream Marketplace Provides An Online Platform To Tackle The Inequalities Faced By Black-Owned Businesses

Bill HustonAlternative Finance, Community Capital, Crowd Investing, Crowdfunding, Social Media

Black Woman On Computer

Introduction According to the U.S. Census Bureau, approximately 36% of Black households lack computer ownership and broadband subscription. This is driven by the racial wealth gap and the fact that countless Black-owned businesses were already financially stressed and faced underlying structural problems before the pandemic due in large part to disinvestment in low- and moderate-income communities, but what many people … Read More

The American Dream Marketplace Provides State-Of-The-Art Digital Solutions For Black-Owned Businesses

Bill HustonAlternative Finance, Community Capital, Crowd Investing, Social Media

Introduction  By investing in the American Dream Marketplace more Black-owned companies, you help create more opportunities for meaningful savings, property ownership, credit building, and generational wealth for Black communities. Technology has become an essential tool for all businesses and is one big question facing Black-owned firms. At the height of the COVID-19 pandemic, as many as 41% of Black-owned companies … Read More

Investment Crowdfunding: The Potential and The Power For The Black Community

Bill HustonAlternative Finance, Community Capital, Crowd Investing

Black Business Owners

Introduction The data is clear and consistent the traditional funding methods don’t work for Black-owned businesses, founders, or real estate developers. My mission in life is to introduce the Black community to the potential and power of investment and real estate crowdfunding as a community-led economic development tool. Investment crowdfunding provides access to capital for real estate developers and business … Read More